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HIT 104: Market Outreach: Plans, RFP's, Proposals and Contracts

Course Content

  • Creating a targeted marketing plan
  • Understanding medical market segments
  • Building awareness of expanded division products and services
  • Taking advantage of 4Medapproved marketing services
  • Seeking out and responding to local RFP's
  • Building proposals and standard contracts
  • Sample Reports, Contracts and Tools

As soon as you feel confident in your groups' ability to utilize the knowledge and tools acquired through EMR and HIT University – you will want to begin reaching out to your local medical community. will help you get started with a complimentary PR announcement to your service area physicians and facilities. However, after that you will want to begin outreach, client follow-up and local research to help you launch your expanded products and services aggressively. All good marketing efforts require good strategic planning…